The goal of this campaign is to boost brand awareness and allow new partners to genuinely experience our product and share an authentic perspective with their audience, laying the foundation for future paid collaborations.

Content

3 Instagram posts a week apart. 

Timeline

Publish the first post within 1 to 3 weeks of receiving the product.

Standard guidelines

• Integrate the product naturally into your usual content style and share your personal experience.
• Bright, high-quality visual with good lighting to highlight your skin’s glow and the product’s premium look, in cozy settings like a living room or bathroom.
• Follow and tag our Instagram account @shopchamibeauty.

Concepts

Choose one concept for each post (refer the content guide section for more guidance).

1. Let’s talk glow: Tease your glow by asking a question about your skin in a story. Then, reply to the story responses or an existing comment with a video revealing the 10-in-1 Skincare Wand as a solution for your skin concerns.
2. Educational content: Create informative content explaining the science behind the 10-in-1 Skincare Wand. Discuss how its features address common skincare concerns and educate your followers on its benefits.
3. Before-and-after transformation: Document your skin's progress over a set period using the 10-in-1 Skincare Wand. Include photos or videos showcasing the improvements in texture, tone, and overall appearance, emphasizing the device's impact.
4. Skincare routine integration: Incorporate the 10-in-1 Skincare Wand into your daily skincare regimen. Share a step-by-step video demonstrating how the device enhances each phase of your routine, highlighting its versatility and effectiveness.
5. Self-care: Share a peaceful self-care routine using the 10-in-1 Skincare Wand to unwind and relax. Whether it's after a busy day or as part of a weekend routine, show how the wand helps you de-stress, rejuvenate, and enhance your skin.
6. Skincare tips & hacks: Share your favorite skincare tips and hacks, showing how the 10-in-1 Skincare Wand enhances your routine.
7. Testing viral beauty device: Create an engaging video where you put the 10-in-1 Skincare Wand to the test as a viral beauty device. Demonstrate how it works by using the wand in real-time, showcasing its features.
8. Get ready with me (GRWM): Create a "Get Ready With Me" video where you include the 10-in-1 Skincare Wand as part of your morning or evening routine, or while preparing for an event.
9. Product comparison: Compare the 10-in-1 Skincare Wand to other skincare devices you’ve tried in the past. Talk about its unique features, such as the variety of LED light colors or the EMS microcurrent, and why it stands out as a must-have in your routine.
10. Seasonal skincare: Share how your skincare routine changes with the seasons and how the 10-in-1 Skincare Wand fits into your seasonal skincare needs, whether combating dryness in winter or oil control in summer.

Content guide

1. Opening Hook (5–7 seconds): Hold the product, gently glide it along your cheeks, or show your skin glow. Voiceover or talk briefly about your skin concerns (e.g. wrinkles, fine lines, puffiness, acne…), results achieved with the product, or any skin challenges you've had.
2. Introducing the Wand (5-10 seconds): Show the wand and switch through a few LED light colors to highlight its multifunctionality. Viceover or talk about the wand as a solution for your skin concerns and talk briefly about LED light therapy technology.
3. Routine Integration (20-30 seconds): Show yourself using your favorite light colors during your skincare routine, while relaxing, or even multitasking. Voiceover or talk about your experience, how the product helped you with your skin concerns, and how the product fits into your routine.
4. Results (5-7 seconds): Show yourself holding the product or show your skin’s glow. Voiceover or talk about specific improvements you’ve noticed, such as reduced fine lines, smoother texture, clearer skin, or an overall glow, and share any tips.
5. Final Message & Sale (3-5 seconds): End the video by showing yourself holding the wand. Voiceover or talk about our 30-day money-back guarantee, any ongoing sale and include a friendly call-to-action like “Get yours now!”.

Key messages

• The 10-in-1 Skincare Wand targets multiple skin concerns with its unique combination of LED light therapy, EMS microcurrent, and thermal heat—all in one device. Choose from 7 LED light colors to personalize your treatment for acne, wrinkles, pigmentation, and more, for optimal results.
• Professional-level skincare results at home with no time-consuming appointments or invasive treatments required! The 10-in-1 Skincare Wand is easy to use and only requires 10 minutes to deliver visible, glowing skin.
• Lightweight and compact, the wand is the perfect travel companion, allowing you to maintain your skincare routine wherever you go.
• Our wand is backed by a 30-day money-back guarantee to ensure results or your money back.
• Over 80,000 women have made this skincare wand a part of their routine.
• This product is one of the hottest trending skincare tools on TikTok.

Product details

• Name: 10-in-1 Skincare Wand.
• Functions and benefits:
- Red Light: Reduces fine lines and dark spots.
- Blue Light: Clears acne and soothes inflammation.
- Green Light: Boosts collagen and reduces hyperpigmentation.
- Yellow Light: Enhances skin tone and stimulates blood flow.
- Purple Light: Treats acne and scars.
- Cyan Light: Soothes irritated skin and reduces inflammation.
- White Light: Improves skin texture and reduces pigment spots.
- Thermal heat: Enhances product absorption (Automatic with any light color).
- EMS microcurrent: Promotes collagen (Automatic with any light color).
- Gentle vibrations: Reduce puffiness (Automatic with any light color).
• Product link: https://shopchamibeauty.com/products/10-in-1-skincare-wand

If you need help with content creation or have any questions, please let us know